Вызов ссылки ajax-modal через JS

<a  class="ajax-modal" href="<?php echo html_image_src($photo['image'], 'big', false); ?>"><? html_image($photo['image'], "small") ?></a>

<span class="no-link ajax-modal" data-link="<?php echo html_image_src($photo['image'], 'big', false); ?>"><? html_image($photo['image'], "small") ?></span>
<script>$('.no-link').click(function(){window.location.href = $(this).data('link'); return false; });</script>

<script>icms.modal.bind('.ajax-modal');</script>

icms.modal.bind('a.ajax-modal');